Selena Gomez Rare, the star's new makeup brand she's been working on for about two years,
has been published on a network and behind an inspiring statement.
At a press conference she explained the reason for the establishment of the Selena Gomez rare beauty brand:
"The products are not meant to make you someone else,
they are meant to help you be who you are whether you choose to go with full, partial,
or almost no makeup at all."
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"Makeup is supposed to make you feel good on the inside,
without hiding what makes you special."
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She also talked about behind the scenes of the brand photography process during the Corona era
"We had to do a lot of work during the closure,
We could not take photos as usual with a professional photographer and makeup artist.
That's why we sent each model the make-up,
The concealer and primer that suits her skin color.
Each model made herself up at home, easily, and took selfies!
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Let's just say – it's not clear if this is the makeup, but Selena looks at her peak!
Gomez shared with fans her vision:
"I love imperfection and there is so much beauty in it."
And added to the product line it launched:
"Makeup is something you should enjoy, it's not something you must.
I want every person to feel beautiful as he is, and remember that the less makeup and a natural look, the more beautiful it is. "